Early Rider was born in a garden shed in the heart of Henley on Thames, England in 2005. We’ve come a long way since our humble beginnings; our products are sold globally and our design work critically acclaimed, but at our core we remain the same - small, restless and passionate about getting kids on bikes.
Our goal is to design products that make life and the thrill of adventure easy for young children to embrace, and we are steadfast in our commitment to quality, proprietary manufacturing methods and uncompromising design standards. After all, if you lick the lollipop of mediocrity you will suck forever.
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Born to be Wild: How our name was born